Amberguity: The Silent Project Killer, And How to Fight Back

If you're leading change, transformation, or even just trying to keep the lights on while moving forward—there’s a silent force working against you.

We call it Amberguity.

It’s not red. It’s not green. It’s that murky “amber” status where things are… probably okay. Or maybe not. You’re told a project is “progressing,” but no one can quite tell you how fast, or if it’s on track. The data isn’t conclusive. The answers are vague.

Amberguity is where projects go to stall.It’s where productivity quietly dies.It’s what turns bold strategies into drawn-out frustrations.

Vague signal, noisy channel

And worse—how we typically manage these situations, with traffic light reports and dashboards that don’t behave like actual traffic lights, might actually be making it worse. When everything is amber, the signal is unclear.

Then there is the noise.

Ever played Broken Telephone when you were little? One person whispers a message to the next, and by the time it reaches the last person, it’s been hilariously (and hopelessly) distorted.

Now imagine that happening inside your organisation—with strategic priorities, critical decisions, and high-stakes project details all impacted.

But do you have to imagine? And it’s not funny—it’s costly.

It becomes a systemic failure of alignment. Misinterpretations stack up. Delays spiral. Responsibility becomes diffused. And you’re left making decisions based on half-truths, assumptions, or outdated information.

So What Can Leaders Do?

At Gluestep, we help leaders like you move from uncertainty to clarity. Our answer is simple but powerful

See What’s Coming. Hear What Matters. Act With Confidence.

Gluestep is your solution

This isn’t about overcommunication—it’s about the right communication, built on connected decision-making systems that mean you:

·      Hear the right voices at the right time

·      Build trust through visibility and inclusion

·      Spot risks and opportunities early

·      Lead with clarity — even in uncertainty

That means building strong, systematic connections across your projects and teams. Not just more communication—but better communication. Context-rich. Action-oriented. Resilient to distortion. The kind that helps you spot trouble before it strikes and gives you the clarity to move forward, fast.

Because yes—complex projects will always come with a bit of Amberguity. But with the right tools and connections, you will be ready.

Gluestep. You can’t fix what you can’t see.